Download e-book for iPad: Acceptance and Success Factors for NFC-Mobile-Payment in by Jakob Harb

By Jakob Harb

Master's Thesis from the yr 2016 within the topic details administration, grade: 1, collage of Graz (Department of data technology and data structures, collage of Graz, Austria / division of administration info structures, Chungbuk nationwide college, Republic of Korea), language: English, summary: NFC-Mobile-Payment describes contactless money transactions utilizing near-field-communication-technology. This cost expertise is presently utilized in financial institution- and charge cards, in addition to in cellphones. This thesis specializes in NFC-Mobile-Payment utilizing cell phones. objective of this paintings used to be, to spot the drivers of the buyer adoption of NFC-Mobile-Payment in South Korea and evaluate them to earlier findings from Austria and Taiwan. The drivers were analyzed utilizing the version of Pham and Ho that bases at the Technology-Acceptance version (TAM). The international locations were in comparison to one another taking in account cultural, technological, and sociological variations and similarities. An empirical inquiry has been processed and information has been accumulated via an internet survey. The discovered information was once analyzed utilizing the Maximum-Likelyhood-Method. In South Korea, the clients’ belief within the concerned businesses and folks, the absorptive ability, the compatibility with the approach to life and the projects of the clients the trialability, the private innovativeness the reputation of accessible choices and the perceived usefulness have been pointed out as influential drivers at the adoption of NFC-Mobile-Payment. The findings from South Korea differed considerably from these within the different international locations. major modifications among Korea and the opposite nations have been present in all saw drivers other than the clients’ belief within the concerned businesses and other people and the reputation of accessible possible choices. one other very important discovering is that during a few elements, the 2 Asian international locations percentage extra similarities with one another than either do with Austria, yet in different elements, Austria and Korea have been came upon to be a lot in the direction of one another than each one of them to Taiwan. feedback to executives of concerned businesses and associations are supplied in an effort to help bettering the buyer adoption of NFC-Mobile-Payment and different technological strategies with comparable characteristics.

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Acceptance and Success Factors for NFC-Mobile-Payment in South Korea. In comparison to Austria and Taiwan by Jakob Harb

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